Sales Specialist

Job No: 293959
Location: Cranbrook, BC

  • An exciting opportunity to grow your sales career with trusted Canadian food brands
  • Enjoy uncapped commission potential, with starting earnings typically ranging from $70,000 to $75,000 annually, plus quarterly bonuses
  • Thrive in a collaborative, driven, and supportive team environment

About Direct Plus Food Group

Direct Plus Food Group is a fast-growing sales, merchandising and distribution company representing many fine brands on the retail market. Our product offering is carefully selected and continually maintained. We believe in providing our customers with the highest quality products made by trusted brands, including Grimm’s Fine Foods, McSweeney’s Premium Jerky and Meat Snacks, Audrey’s Patisserie and Saporé Foods.

At Direct Plus Food Group, our success is thanks to the hard-working people who make up our team. We're proud of the happy and healthy work environment we've provided for our employees to thrive within. Our strong culture is the steady force that connects us and keeps us focused on providing Canadians with consistent and high-quality products to enjoy.

For more information about Direct Plus Food Group, please visit directplus.ca

About the Opportunity

Direct Plus Food Group is looking for a full-time Sales Specialist based in Cranbrook, BC.

Reporting to the Sales Supervisor, you will play a pivotal role in growing sales, strengthening customer relationships, and representing a trusted portfolio of food brands across the region.

In this position, you will be primarily responsible for increasing product visibility and market presence by building relationships, maintaining merchandising standards, and supporting promotional activities.

More specifically, your responsibilities include but are not limited to:

  • Developing and maintaining productive relationships with customers
  • Growing and maximizing sales within your assigned territory
  • Executing merchandising standards across retail locations
  • Cold calling prospects and supporting new business acquisition
  • Maintaining schematics on corporate accounts
  • Communicating with Corporate Account Managers and internal teams
  • Supporting and participating in company sales programs and incentives
  • Operating independently while contributing to a collaborative sales team

To read the full position description, please click here.

About You

Sales experience is always welcome, but it’s your attitude, communication skills, and willingness to grow that will set you apart. We’re looking for someone who’s ready to jump in, connect with people, and build something long-term.

To qualify, you must have a valid Class 5 driver's license, a clean driving and criminal record, and the ability to lift up to 40 lbs of product.

Additionally, the following skills and background will be highly valued:

  • Confidence in cold calling and engaging new prospects
  • Strong verbal and written communication skills
  • Comfort driving an extended Ford Transit van
  • Professional demeanor and self-motivation
  • Ability to travel and stay overnight when required
  • Organized and able to maintain schematics and merchandising standards
  • Collaborative mindset with the ability to work independently

As our ideal candidate, you are outgoing, proactive, and eager to roll up your sleeves. You bring energy, reliability, and a natural talent for building relationships, even if you are just getting started in sales.

This is a great opportunity to kick-start your career with a respected Canadian food company while making a meaningful impact in the Cranbrook region.

About the Benefits

In exchange for your hard work and dedication, you'll earn through a commission-based pay structure, with On-Target Earnings (OTE) starting at approximately $70,000 to $75,000 annually, with the opportunity to increase your earnings as your sales grow. You’ll also enjoy a wide range of benefits, including:

  • Health and Dental Coverage
  • Performance Bonus
  • 3 weeks of vacation
  • Uncapped commission potential
  • Free parking
  • Huge opportunities to grow and build your career, and we'll work with you to ensure you are achieving this
  • Company Social Events
  • Travel to tradeshows and other Direct Food Plus offices

Are you ready to build a career with an organization that wants to see you succeed? Apply to join Direct Food Plus Group today!

Apply Now

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Live and Work in the Heart of the Kootenays

Cranbrook, BC offers a striking mix of mountain scenery, sunny skies, and small-town warmth that draws people in and makes them stay. Framed by the Purcell and Rocky Mountains, this southeastern BC city is known for its wide-open landscapes, fresh air, and unbeatable access to the outdoors, whether you’re hiking, biking, skiing, or fishing. The community is friendly and down-to-earth, with local businesses, farmers markets, and arts venues giving the town real character. Cranbrook also boasts a growing economy supported by healthcare, education, trades, and tourism, with opportunities for people ready to bring their skills to a place that values balance and belonging. With reliable services, room to grow, and a pace that lets you enjoy what matters most, Cranbrook is the kind of place people are proud to call home and quick to recommend to others. Come see what life looks like when nature and opportunity meet.